EMMA WATSON: THE BRAND NEW FACE OF LANCOME





Get ready for some beauty magic: EMMA WATSON is the newest face of LANCOME.

The Harry Potter star announced the news via Twitter Monday morning after leading followers through a series of clues over the weekend.

“Thanks to her charm, romanticism and her incredible modernity, Emma Watson has become the icon of her generation,” LANCOME president YOUCEF NABI said in a statement.

“We are delighted by the new collaboration with Emma, who brings a fresh spirit to Lancôme.”

EMMA follows in the footsteps of such illustrious women as JULIA ROBERTS, PENELOPE CRUZ, KATE WINSLET and ANNE HATHAWAY. She’s the brand’s youngest ambassador to date.

The partnership comes at a good time: EMMA recently shared that she’s taking a break from her studies at Brown University to focus on her “other professional and acting projects. I will still be working towards my degree…It’s just going to take me a semester or two longer than I thought.”

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