CHICO’S has just announced that DIANE KEATON is the face of its HOLIDAY 2011 collection and will appear in national print and TV ads throughout the fall.

In the ads, shot by photographer CARTER SMITH, DIANE models some of her favourite pieces from the collection, including leopard gloves and a bright
red coat.

“You know what I like about Chico’s? They are who they are. Individual. (Like me.) And incredibly expressive,” Ms. Keaton said in a statement.

“Plus, they have all these great pieces to make your own.”

“We are absolutely thrilled to be collaborating with Diane Keaton,” added CINNY MURRAY, brand president of CHICO’S.

“Her spontaneity, her wonderful wit and her remarkable eye for individual style are the perfect complements to our brand.”

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